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WILMINGTON — An effort to make breast feeding in public more socially acceptable had nursing mothers across the country participating in a Nurse-In at Target stores.

The movement originated in Houston, Texas where a mother says Target employees harassed her for nursing her baby in the store. Around a dozen mothers lined the entrance of the Target in Wilmington. They were all either breast feeding or supporting a woman's right to nurse in public.

"It's the most natural thing you can do and it's the mom's greatest gift to their baby," said mother Renae Harris.

Supporting the same cause, mothers stood outside the Target in Cary, N.C. Target officials said their policy supports breast feeding in the store and what happened in Texas was an isolated incident.
 
"It's one of the basic policies in the handbook that is gone over in orientation, so all Target team members are aware of various policies," said Wilmington Target Executive Team Leader Chris Seitz.

In fact, the Target in Wilmington welcomed the mothers Wednesday. Nonetheless, the mothers hope their efforts inflict change.

"Yes, they do have a policy in place however it could be tweaked or changed and the staff could be educated a little bit further," said Stinson.
 
One mother said for her this is not about protecting her right to breast feed, it is about protecting her child's right to eat.
 
"Any other human being is allowed to eat anywhere, a bottle-fed baby is allowed to eat anywhere why should a child have to eat in the bathroom or have to eat with a blanket over them," said mother Kari Garcia.

Most of the mothers we spoke to said they do shop at Target and will continue to do so. More than 4,000 people supported the effort on Facebook.